SPEAKER: REBECCA COSTA
Every 48 hours we produce as much information as we
once did from the dawn of humankind to the year 2003.
This Cambrian-like explosion in data is crashing headfirst
into the scientific revelation that the human brain has a
limit to the rate at which it can metabolize new information and adapt. Enter award-winning sociobiologist and
business leader, Rebecca Costa. In a fascinating journey
of how we got to this point, and the innovative tools and
strategies we now have to facilitate faster, more accurate
decision-making, Costa kicks open the door to a new era
of smart leadership.
A provocative new voice in the mold of Thomas
Friedman, Malcolm Gladwell and Jared Diamond –
Rebecca Costa applies lessons learned from nature to
the disruption many industries presently face: from
health care, finance, manufacturing, food processing,
energy and social services to education, governance,
transportation, technology and retail. In addition to a
DON'T MISS REBECCA COSTA ON
THURSDAY, OCTOBER 26 FROM
11:00 AM - 12:00 PM IN ROOM WF2.
successful track record of introducing new products for
General Electric, Apple, 3M, etc.
Costa’s book, The Watchman's Rattle: A Radical
New Theory of Collapse, was published in 26 countries
and has remained in the top 1% of Amazon book
sales for five straight years. The book describes how
accelerating complexity produces gridlock and a mass
confusion between empirical facts and unproven beliefs
— ultimately leading to irrational decision-making.
According to Costa, there are many practical remedies for
Audiences describe Rebecca Costa as insightful,
brilliant, funny, accommodating, confident, entertaining,
highly informative, visionary and inspiring. She brings
a futurist’s eye, a business executive’s savvy, and a
broadcaster’s storytelling skills to shape an unforgettable